Personal trainer helping client lift dumbbells

7 Ideas for Making More Money as a Personal Trainer 

You’ve established your business. You’re attracting clients. Now, you need to know how to make more money as a personal trainer.  Running a fitness business can be difficult, especially if you’re a solo operator or small team. You face high industry competition, limited resources, and expertise, not to mention the constant challenge of keeping clients...

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Trainer working out two clients in gym

6 Reasons Personal Training Niches Generate More Revenue 

Imagine being the go-to personal trainer in your area of specialty. Clients actively seek you out for your advice, you’re in demand to appear as a guest speaker on podcasts and interviews, and you might even be considered a thought leader on cutting-edge industry topics. Sounds nice, doesn’t it?  The challenge is real, though. How...

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two fit women doing yoga and recording themselves on a live stream

How to Start a Fitness Instagram

How to use Instagram to grow your personal training business Social media has transformed how personal trainers market their services, offering a powerful way to showcase expertise, build trust, and create a sense of community around your brand. By sharing valuable insights, connecting with a broader audience, and engaging with those seeking fitness guidance, trainers...

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5 Things Your Personal Trainer Software Should Be Doing for You 

If you have a personal training business, you work hard for your income. But, you can, as the saying goes, “Work smarter, not harder.” You don’t have to work harder than necessary with today’s technological advances. Software for personal trainers is a must if you’re looking to successfully scale your fitness business, generate sustainable revenue...

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Personal trainer talking to client in gym

6 Engaging Instagram Post Ideas for Personal Trainers 

Are you a personal trainer looking to increase your Instagram following but unsure how to make yourself stand out?  Many personal trainers on Instagram face the challenge of attracting and keeping followers engaged when swimming among the sea of fitness content.   The key is to create posts that grab attention and provide real value to the desired...

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Personal trainer on their phone

How to Write the Best Personal Training Bio

When you’re trying to start a personal training business, expand to becoming an online personal trainer, or bring in new prospects and convert them to clients in your current business, you need to communicate who you are and what you can do for them. One of your best tools for doing that is a thoughtfully...

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Personal trainer marketing on her phone in a gym

Personal Training Marketing: How to Drive More Clients

Did you know that, statistically, about 20% of small businesses fail in their first year and 50% fail in their fifth year? If you’re researching starting your own personal training business or trying to learn more about how to become a personal trainer, that number probably sounds pretty scary. But we’re not pointing it out...

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Personal Training Templates: Downloadable Workout Programs 

Creating new workouts for your personal training clients can be a tedious and time-consuming part of owning your own personal training business. The more tools you have in your kit to help you streamline that process. This means more time you can spend doing what you really love about your job—working with clients hands-on. That’s...

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